How it Works

92.1% of the families report that they would rather patronize one of our advertisers over a non-advertiser.

Here’s How the Guide Book & Directory Works for You:

  • Provides an extremely efficient print opportunity by focusing on the most desirable demographic households in the market.
  • Targets these demographically attractive households through guaranteed direct-mail distribution.
  • Gains new readers during the year. New members are also provided with a Guide Book & Directory when they join the congregation.
  • Serves affluent readership.
  • Has a superior shelf life — a full year! Through QR Codes and other devices the advertisements can be linked to the digital world with flexible information.
  • Personalized Marketing Program through modular ad sizes and costs, allowing the design to fit your objectives and budget.
  • Complimentary Online Advertising presence on the GBP website to increase exposure.
  • Great public relations for you, as the positive image of the congregation reflects on your business.
  • Cost savings by advertising in multiple books.
  • Complimentary design services included in the price of your advertisement. Our Graphic Artists can completely design your ad or re-design an existing ad.
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AD SPECS & DESIGN SERVICES

Of the families who received Guide Books…

1 %
would rather patronize one of our advertisers over non-advertiser.
0 %
regularly patronize advertisers in their book.
0 %
enjoy receiving the books. They keep the book and they use the book year-round.
0 %
times per year on the average the book is used in each household. The cost per exposure is outstanding.
0 %
report that they consciously look to see who is advertising in their book. They have an interest in who is supporting their congregation.
0 %
report that they selected a business specifically because that business advertised in their book.
0 %
enjoy receiving the books. They keep the book and they use the book year-round.
0 %
report that they selected a business for a particular product or service specifically because that business advertised in their congregation’s Guide Book & Directory.
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GBP is serving over 850 congregations and advertising over 8,000 businesses each year in 25 states.

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